A new name, new brand helps Florida-based company build connected communities with innovative and pragmatic wireless infrastructure
With a planned restructuring of the organization, we were brought in to re-name and re-brand the organization and develop a compelling messaging platform to clearly articulate the company’s value proposition in order to grow the company and enhance its image. In addition to developing a brand strategy, messaging platform and communications plan, we developed a new logo and website for the company. We created business materials, templates and sales materials, and a press release to announce the new venture.
PeakNet is a subsidiary of Duke Energy providing wireless access infrastructure solutions.
- Brand Strategy
- Web Design
- Communications Planning